07 Aug Local Search Engine Optimization

Local Search Engine Optimization

There are 3 main goals with local Fast Forward Marketing SEO services:

1. Own as much of Google’s first page listings for local keywords as possible with your company’s various online assets (website, social media accounts, directories, etc)
2. Be the go-to brand in your local area for your products and/or services
3. Build-up of your local reach to complement your national exposure

When these goals are achieved (which usually takes an 8-16-week period to see a noticeable improvement), a client undoubtedly knows our local SEO services are working as enquiries are up and business is brisk.

Although all companies benefit from having exposure in their local area, local SEO for small businesses is extremely important products that a smaller business promotes tend to be aimed towards clients within their local region and not necessarily national clients. If you’re a plumber covering the Johannesburg region, you ideally want to be found on the first page when someone is typing ‘plumbers Johannesburg ‘into Google. Our team are specialists in local search engine optimisation services and bring huge returns on our client marketing investments.

We follow a very simply 4 step approach which is the like our national SEO services:

1. Conduct a comprehensive SEO audit to highlight the strengths and weaknesses of your website.
2. Review market trends and provide full keyword research to identify the best opportunities to drive relevant traffic.
3. Provide comprehensive technical recommendations to resolve any technical issues with your website that we found during your local SEO audit. Whilst the technical recommendations are being implemented (we can help if you don’t have a developer) we will crack ahead with social media tasks, submission of local citations, creation of SEO optimised content and also perform content marketing to gather authoritative links.
4. Delivery of a thorough monthly SEO performance report to outline traffic and ranking gains over the month and report on all link building services, social media marketing or other work provided during the month.

If you are interested in our local SEO packages, please contact us and one of our SEO experts will happily discuss your project requirements.