Social Media Marketing for Plastic Surgeons in Johannesburg

Social Media Marketing For Plastic Surgeons

 

The number of adults now using social media is growing day by day. I must say, to plastic surgeons, it’s fine if they have no interest in having personal social media accounts, but they really do need to create a solid online presence for their practice to prevent harm in their practice. Social Media Marketing For Plastic Surgeons is a perfect marketing strategy to create visibility for your practice as well as having patient relationships.

 

  • More Social Media, More Visibility

 

It’s not rocket science, having active accounts on what we like to call the Big Four – Facebook, Twitter, LinkedIn, and Pinterest – boosts your practice’s visibility exponentially. When searching for plastic surgery services, nine out of ten potential patients are going to check if you have business pages on social media. Think of these accounts as four additional portals to your medical marketing website that come at no additional cost to you. The easier it is for patients to find you, the faster you will start seeing growth and hearing that phone ring, and social media accounts are one of the easiest and cost-effective ways to help make this happen.

 

  • You Can’t Manage What You Can’t Measure

 

We say this a lot because it’s true. At the end of the day, it all comes down to the brass tacks – the essential analytics and reporting numbers gathered from your practice’s Social Media Marketing For Plastic Surgeons activities and website performance. Understanding these numbers lets us know where the weaknesses in your digital marketing strategies lie, and our digital marketing specialists know how to help get you on track. Having Social Media Marketing For Plastic Surgeons gives you something you can measure and can help complete the puzzle of knowing exactly where you stand in your area. Why not take advantage of this critical information?

 

  • Building Patient Relationships

 

Social Media Marketing For Plastic Surgeons remains one of the fastest and easiest ways to connect with your patients and further develop the doctor-patient trust. Of course you’re there for them during the duration of their visit to your practice, but what happens after they leave the office? If they want to know something, they’re going to Google it, and this is where patients can potentially get a lot of misinformation. Through Social Media Marketing For Plastic Surgeons , you can continue to serve and educate them with information you know is accurate because it comes straight from you, their care provider.

 

  • A Main Highway to Your Website

 

It’s great when patients “share” and “like” your social media posts, but believe it or not, this is not the end game of social media. If a social media post is Point A and your medical marketing website is Point B, then the road between the two is when patients click on links in your posts and are transported to your site. This is when the magic happens – when potential patients convert into leads.