SEO for therapists in Johannesburg, Gauteng

SEO for therapists

 

Logically in 2019 when people begin their search for a therapist on Google. Therefore, if you want people to find you, you need to show up in the Google search results and the best way to do this is to invest in SEO for therapists.

 

Search engine optimization is the process of improving your website, so it ranks higher in the search engines. SEO is one of the most reliable, effective, and inexpensive ways to make your website more visible to the people who are actively seeking out answers to their questions, the products they need, or the services they desire.

 

Using keywords and phrases throughout your website to attract SEO for therapists clients

You need to be including words and phrases throughout your content that you think your ideal client will be searching for in Google. If you are a therapist that specializes in addiction and substance abuse, include these keywords as well as synonyms of your specializations throughout your site’s content. By doing this, you are giving clues to Google of who you are and what you do. You will start to rank higher for these specific words and phrases the more you use them throughout your content. Think of relevant words and phrases that match these questions. Now that you have those thoughts front-of-mind, go into your website and include these words and phrases throughout your site. Consider writing a blog post where you can share your expertise and knowledge about one of your services. Writing blog posts will not only show your potential clients that you know what you are talking about, it will also help with your SEO.

  • Add keywords to your URL

This is an easy trick to give Google more information about your pages and make your site look classier to boot. All you need to do is make sure that the URL for a page reflects the content of that page.

  • Add Your Address

Because the main purpose for SEO for therapists is to drive traffic and increase number of booking it is advisable to put your address and phone number on every page, either in your header or your footer. That gives Google a very clear signal that you are located at an address, which means it will be more likely to show your website to clients who are near you.

  • Get Listed on Google My Business

A Google My Business listing allows you to add a description of your business and photos of your business. Having an updated Google My Business listing will make it more likely that your business shows up in Google Maps results and in Google search results.