OpenCart is an online store management system. It is PHP-based, using HTML components. Support is provided for different languages and currencies. While on the other hand SEO for OpenCart extension provides various ways for improving the search engine ranking of a store. With this extension, the admin can create Search Engine Friendly (SEF) URLs all the pages of the store. OpenCart SEO optimization can prove to be a complex process since it requires a technical understanding of the website structure.
Remember that every page can be separately indexed and ranked on search engines. To optimize all of them to benefit the most from SEO for OpenCart.
Make sure to use unique Meta Titles and Meta Descriptions for all your categories and product pages. Search engines always give preference to uniqueness. Ensure you enable your site and each page for SEO for OpenCart.
As highlighted in the last point, search engines love the uniqueness and duplicate content on your site negates that. To avoid that, make sure to go to your site and remove all duplicate content. Your store is usually accessible by two URLs.
Before you begin any SEO work on-site or off-site, you need to start with research, keyword research and competitor research. Research is the most important piece of SEO. Targeting the wrong keywords can ruin your campaign by generating low quality traffic and few conversions, and no business wants that. Find keywords for your homepage and product thereafter you need to optimize keywords. This is simple if you people to find your OpenCart through organic search, you need to have the right keywords on your pages so you can rank highly in the search engine results pages (SERPs).
Social media is a helpful marketing tool that you can use to improve your SEO outside of your website. It has the potential to attract and grow a community around your business. Creating a profile on Facebook, Instagram, Pinterest, YouTube, LinkedIn takes a few minutes, and it’s free. The rewards for your business are endless. Keep in mind to adapt your content for each type of social platform and make unique profile descriptions. Search engines will penalize “copy-pasted” material even if it’s the same owner.