SEO for niche markets in Johannesburg, Gauteng

SEO For Niche Markets In Johannesburg

SEO For Niche Markets


What Is Niche Marketing?

Niche marketing refers to a specific audience. The more you focus on such markets, the more you’ll be able to attract and target the really interested readers, viewers, and buyers. Usually this is done in the web through creating a niche site.

SEO for niche markets basically means building a website and optimizing it. A mini website to be exact if you don’t intend to keep an eye on it for years to come. SEO-optimize it. optimize site, convert traffic into sales. Keep testing and optimizing your site to fully maximize its money-making potential. You can research about good lay-outs and ad/banner placements for this.


Some Key Elements:

  • Market Research & Competitor Research

Ask yourself these questions who is your competition? How deep is the industry you are targeting? SEO for niche markets market research & competitor research means you should never start an SEO campaign blind. But you shouldn’t copy your competition exactly either. Performing market research into your competitors will help reveal exactly how much of their content is gaining traction and social shares, how much of their strategy is being devoted to link acquisition, how much they are focusing on content, what keyword phrases they are targeting, and many tactics that will help aid you in dethroning the number one spot.

  • Keyword Research

Which is a big part of SEO for niche markets and making sure that it sells, and people know about it.  In order to do a lot of the other things on this list effectively, you need to first have a clear idea of the main terms and subject areas you want to focus your SEO efforts on. A number of SEO tools provide keyword suggestions and data on the amount of traffic and competition you can expect to deal with for each keyword. Most of them will cost you a subscription fee, but you can use Google’s Keyword Planner.

  • Content Research

It’s not about creating content with the most amount of words, or content with the most amount of great ideas. It’s about creating interesting content that people care about, that they will want to share with their friends, and their friends will want to share with their friends. Find out how much content your competition is creating, along with the kind of content they are creating that is successful. Below are some of the things to consider:

  • How many words are they writing per article?
  • What is the general word count of the top competitors in that niche?
  • How many articles are they posting per week?
  • How many articles are they posting per month?
  • How are they using keywords in that content?