Social Media Marketing for Grocery Stores/ Food Stores JHB

Social Media Marketing for Grocery Stores/ Food Stores

 

Almost every single business is doing away with the old techniques of marketing and they are moving to use the new and advanced forms of marketing which is social media marketing. Social Media Marketing For Grocery Stores/ Food Stores is another way grocery stores/food stores have found to be working for them in terms of marketing.

 

  • Host Cooking and Educational Classes

 

Every locality has a chef personality, or someone with a cooking book out that they need to promote. Why not have them host a cooking class where they use your grocery store/food store ingredients in their recipes?

Afterwards, if they post about it on social media – all the better, for Social Media Marketing For Grocery Stores/ Food Stores

 

If things don’t seem achievable, another option is to create videos in the fashion of tasting, showing simple, but delicious recipes showing your own produce.

With videos that only need to be a few seconds long, you can make an exceptional difference to your business and the traffic your other posts will receive exposure in Social Media Marketing For Grocery Stores/ Food Stores

 

The classes you host don’t always have to be cooking classes. Instead, you can have a nutritional classes or classes about shopping on a budget – all of which are topical and popular.

 

  • Promotional Prices

 

There’s no denying that everyone loves a good discount. Even though it’s far from subtle. One of the best marketing techniques for Social Media Marketing For Grocery Stores/ Food Stores is to offer promotional discounts when you can.

If your grocery store/food store offers discounts for a limited time only, people will likely buy in bulk.

With promotional pricing, you can also create loyalty coupons and loyalty cards to draw back in customers. people base where they do their grocery shopping on where they can receive value.

Better yet: digitise your coupons and loyalty cards as most shoppers have their smartphones in their hands as they shop!

 

 

  • Social Media Campaigns

 

It’s no secret that the world is the social media crazy, and as a result, businesses also have to be. Social media campaigns have been a whole new source of revenue for businesses in the past few years and there’s no reason grocery stores/food stores cannot have a Facebook page, or Instagram and Twitter account.

Grocery stores/food stores can be marketing their produce exceptionally well on social media platforms. Having an image-based Instagram account can be hugely beneficial. Showcase all of the different ways in which your business interacts with the community.