SEO for android app Johannesburg: SEO for android app Gauteng

SEO for Android App


Android is defined as an open source mobile operating system with massive user base and simplified mobile app development process. Enterprises are leveraging Android and creating custom mobile apps that solves customer problems and increase value for their business.

SEO for android app helps to make your app available everywhere and make it easier for people to recognise and download it everywhere. Android Search Engine Optimization (SEO) in general terms this helps to boost visibility and get more installs, the mobile search has now become a priority for app marketers and developers. This article will help to know the benefits of investing in SEO for android app and what good will it do for your app:


Why SEO for android app is vital for your app marketing strategy?

Content is key and if your app is ranked at the top it increases more chances of getting more downloads. With google confirming that more searches occur now on mobile devices than they do on desktops and having many ways in which your apps can appear in search results, it’s becoming increasingly important to be visible in mobile searches.

The first thing is to perfect your keyword research by choosing the proper keywords for mobile search that describe and match your user’s requirements. Finding the exact keywords to describe your app should come in handy while searching for content ideas, or additional optimization aspects. You can use google keyword planner to take mobile search volume information for the targeted keywords.


SEO for android app helps to Boost Visibility on Mobile Web

  • Single Snippet: The common result of an app-associated search is a single snippet. It consists of an app name, no. of ratings average ratings, a text fragment describing the app, and an install button. A single snippet is generally a search result for an app, but it can show up with a few app-specific searches, with the App packs.
  • App Packs: This is a group of suggested apps; Google returns as an outcome of an app-specific query. It may include 3 or 6 apps according to the searched keyword. Usually, App Packs are featured at the top of the SERP. Now, one in ten mobile searches contains an App Pack. Every day more and more apps are getting concerned about their mobile search visibility and trying to Implement SEO alongside with ASO.

The main objective of SEO for android app working together with google is to help people with the appropriate information via their search. Your app will be visible at the top of the search.